Propel Media / On-location production

The real work.
Worth watching.

There’s a story happening in your business every day. We capture it, shape the edit and give it somewhere to go.

Plan your productionSee the finished films
E&C Contracting / A real project, on location
Each content day

One shoot.
More ways to show up.

4ad variations
6content pieces
See a month come together

Production days and final deliverables are agreed around your business.

Film the real businessLeave the editing to our teamKeep the content calendar moving
E&C Contracting / On-location content production

From the job site to the next customer.

The preparation. The pour. The finished project. Our content work makes the process visible and gives the people behind the business a voice.

  • The people behind the work
  • A process worth showing
  • Finished edits with a purpose
Meet the work
Your plan, built around your business

Each content day produces four ad variations and six content pieces. Two shoots give you three posts and two ad variations a week across four weeks.

Find your starting point

Real businesses.
Something worth seeing.

Different services. Different stories. Finished content made from the work and the people behind it.

E&C Contracting / Social content

Meet the people doing the work.

E&C Contracting / Social content

Get inside the process.

Legacy Trailer Sales / Content that explains

Make the expertise useful.

Two content days. A month in motion.

Watch the work move from the shoot to the edit, then onto your company calendar. Each shoot gives you four ad variations and six content pieces. Two shoots fill four weeks with three posts and two ad variations a week.

Propel Media / A month in motion

From your job site.
To their next scroll.

2content days8ad variations12content pieces
On location
E&C ContractingThe real work.
The people behind it.
The editStory · Type · Sound
Ads
Ad variation 1
Ad variation 2
Ad variation 3
Ad variation 4
Ad variation 5
Ad variation 6
Ad variation 7
Ad variation 8
Content
Edited. Ready for the month.
Your company calendarA month of showing up.
0/20 pieces
Content day 014 ad variations + 6 posts
Content day 024 ad variations + 6 posts

Every week: 3 posts + 2 ad variations

  1. 1
    Day 1: Content — Meet the crew · week 1POSTMeet the crew · week 1
  2. 2
    Day 2: Ad — Ad variation 1ADAd variation 1
  3. 3
    Day 3: Content — Inside the process · week 1POSTInside the process · week 1
  4. 4
    Day 4: Ad — Ad variation 2ADAd variation 2
  5. 5
    Day 5: Content — Before the first truck · week 1POSTBefore the first truck · week 1
  6. 6
  7. 7
  8. 8
    Day 8: Content — Progress on site · week 2POSTProgress on site · week 2
  9. 9
    Day 9: Ad — Ad variation 3ADAd variation 3
  10. 10
    Day 10: Content — A closer look · week 2POSTA closer look · week 2
  11. 11
    Day 11: Ad — Ad variation 4ADAd variation 4
  12. 12
    Day 12: Content — From above · week 2POSTFrom above · week 2
  13. 13
  14. 14
  15. 15
    Day 15: Content — Meet the crew · week 3POSTMeet the crew · week 3
  16. 16
    Day 16: Ad — Ad variation 5ADAd variation 5
  17. 17
    Day 17: Content — Inside the process · week 3POSTInside the process · week 3
  18. 18
    Day 18: Ad — Ad variation 6ADAd variation 6
  19. 19
    Day 19: Content — Before the first truck · week 3POSTBefore the first truck · week 3
  20. 20
  21. 21
  22. 22
    Day 22: Content — Progress on site · week 4POSTProgress on site · week 4
  23. 23
    Day 23: Ad — Ad variation 7ADAd variation 7
  24. 24
    Day 24: Content — A closer look · week 4POSTA closer look · week 4
  25. 25
    Day 25: Ad — Ad variation 8ADAd variation 8
  26. 26
    Day 26: Content — From above · week 4POSTFrom above · week 4
  27. 27
  28. 28
Two shoots. Twenty pieces. A steady four-week rhythm.
Content days Campaign ads Social content
The content daysTwo visits. The people, the projects, the story.

Example monthly plan using actual E&C footage. Your production days and deliverables are agreed around your business.

Show the real business

Give each edit a purpose

Make the next step clear

This is what the work becomes.

Same business.
A different reason to stop.

One story explains the work. Another gives someone a reason to choose you. Our production team builds the edit around its job.

01 / Bring them closer

Show how it’s done.

The crew. The preparation. The work that makes the result possible.

02 / Give them a next step

Make the case for your team.

A clear message, real expertise and a reason to start a conversation.

Production by Propel MediaYour marketing relationship stays with Propel Profits. Our sister company Propel Media handles production and editing within your plan.
A month of showing up

You do the work.We make the story visible.

Your next month of content is already taking shape on the job, in the showroom and in the questions your team answers. We turn those real moments into purposeful finished edits.

Familiar faces. Real expertise.

Make your people and expertise familiar.

Customers can see how the work happens and hear from the team behind it. The content gives them a way to get to know the business before the first conversation.

A day with a direction

Keep production from taking over your week.

A planned content day gives filming a clear place in the schedule. We arrive knowing the stories, people and coverage we need, then handle the editing that turns footage into useful content.

An E&C team member on the job in a finished Propel Media content piece
E&C Contracting / On location

The people. The work. A content day with a plan.

Content with a purpose

Give each finished edit a role.

Ads introduce a focused offer. Social posts show the process, answer a question or bring a project to life. The mix keeps the calendar connected to the services you want to grow.

From one planned content day
4

Ad variations

A focused offer. Different ways to introduce it.

6

Content pieces

Your people, process and projects in the calendar.

The deliverables give each shoot a clear destination.
From the location to the final cut

One planned shoot.A lot of useful stories.

Every content day is built around what the business can genuinely show and what a future customer needs to understand.

Plan

Choose the stories before the cameras arrive.

We agree the services, projects and customer questions to cover. We plan the people, locations and moments that will make those stories clear.

A focused shoot plan around your business.

What we establish together

Give the shoot a story.

The message
The service or customer question to explain
The people
The voices and expertise to put on camera
The coverage
The location, work and details that support it
A purposeful content day starts before the shoot.
Capture

Film the people and the work in context.

We capture the conversation, the useful details and the process on location. The coverage is planned to support the finished stories, not just fill a folder with footage.

The ingredients for purposeful edits.

Edit

Give each story its opening and destination.

We shape the sequence, sound, color and typography around the message. Captions and a clear ending help the content work in the places people actually watch.

Four ad variations and six content pieces per shoot.

E&C Contracting / Propel Media

A real process, made into a story someone can watch.

Publish

Turn the deliverables into a month that makes sense.

With two shoots, the four-week plan contains twelve posts and eight ad variations. That is three posts and two ad variations per week, planned around the agreed channels and scope.

A complete monthly content rhythm.

What progress means

More than something to post.

Each piece should introduce the business, answer a useful question or start a relevant conversation. We keep the production plan connected to those jobs as new projects and ideas arrive.

Plan my next content day
Real clients. In their words.

The work.
From their side.

Different businesses. Different priorities. Hear what working with Propel has meant for the people behind them.

Alejandro and Bernardo of The Lawn Mower Boys
Alejandro & BernardoOwners, The Lawn Mower Boys

super friendly and easy to communicate with.

A client’s experience

The systems behind their campaigns, brought together.

Alejandro and Bernardo describe having their ad systems, funnels and campaigns set up, with a team that listens and stays easy to reach.

Campaign setupFunnels & systemsCommunication
01 / 03 client stories
A direction worth moving in

Find your
North Star.

A free conversation. A practical plan. Yours to use.

First, a little about you.

What would you like to work on?

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